Sitemap - 2024 - Following the yuan

The fall of Baidu & Bloomage ⏬, McDonald’s food safety issues 🍽️, Racy coconut milk 🥥, Pets on train (?) 🐶 | Following the yuan

What I've learned running this newsletter (2024 edition) | Following the yuan

May 1 Travel Edition: Top outbound destinations ✈️, Luxury buying in Japan 🥂, Ancient town tourism🏮, Lower-tier city boom (?) ⬇️ | Following the Yuan

#46: Taiwan singer 'canceled'🚫, Prada wins in Asia 🙌, Starbucks' heavy discounts ✂️, new product development crossovers 🏷️, Weifang int'l Kite festival🪁 | Following the yuan

How a small-town milk tea shop becomes the face of China's consumer brands🧋| Following the yuan

[OOO] Shanghai Adult Products Industry expo 🌸 | Following the yuan

#45: JD.com's AI double 🤖, Beijing Marathon scandal 🏃🏻, dining-out economy 🍽️, cash rewards for store opening 🛍️, killing rumors 🤳🏼 | Following the yuan

#44: Chengdu Disney 🏰, China's 1st F1 driver 🏁, Rapha enters China 🚴, Kosé quits Tmall🧖‍♀️, Xiaomi’s PR fight 🚙 | Following the yuan

Why visiting China is important in 2024?👋 | Following the yuan

China is positioning Hainan as a duty-free haven. Will it fulfill its potential? 🌴| Following the yuan

Week #43: Is Supreme too slow with its China move? 🛹 Ethics over bringing the dead back to life with AI, 🤨 315 gala for consumer rights 🎉 | Following the yuan

Why am I hopeful(ish) about Country Garden's 'ghost city' in 2024? | Following the yuan

Week #42: Two sessions PR opportunity 📣, Hating on Huawei princess 👿, Chinese Temple Block on the block 🪷 | Following the yuan

Week #41: Food brands love that you hate cilantro 🌿, China's male HPV vaccine 👫, The Margaret Zhang divide➗ | Following the yuan

Am FAQ on Chinese New Year 2024 campaigns + 33 in fashion | Following the yuan

Week #40: Hainan fiasco II ⚠️, Oatly's struggle in Asia (China) 🌾, New year cinema winners and losers 🥇 | Following the yuan

Freelancer pitch guide for Following the yuan ✍️

🎙️What has Anta done wrong in PR for its Amer Sports IPO, Messi's avoidable PR scandal in Hong Kong and Tokyo, with Ivy Yang | Following the yuan

Week #39: Starbucks & McDonalds' lower-tier city expansion 🌱, Tatler Asia's Messi Mess 💔, Year-end bonus cut 📉| Following the yuan

Unpacking Amer Sports IPO 📦 | Calling the Shots x Following the yuan

Week #38: China’s new favourite game 🃏, fashion concept stores bite the dust 👚, angry cat lovers push for animal rights 🐒 | Following the yuan

Week #37: Biz opportunities in sports safety ⛑️, ‘No, thank you’ to eating bitter 💢, Tims Hortons’ subway experiment ☕ | Following the yuan

🎙️How has China's pro wrestling scene changed, according to Adrian Gomez of Middle Kingdom Wresting | Following the yuan

From Shanghai to Shibuya: How are Chinese beauty brands cracking the code in Japan?

Week #36: Taiwan influencers🍍, the Harbin marketing gimmick 🧙‍♂️, Fosun’s struggle with fashion 😵‍💫 | Following the yuan

🐉 10 consumer trends that will continue to shape China in 2024 | Following the yuan