Following the Yuan

Following the Yuan

🗣 China's great pre-made food debate, and 12 other consumer market updates | Following the Yuan

Brands mentioned in this issue: PopMart, Kuaishou, Starbucks, Diageo, Haidilao, Chagee, AMI, HongShan (Sequoia China), H&M, Alibaba, Amap, Douyin Life Services, Madame Tussauds, Hyrox, GlocalMe

Yaling Jiang's avatar
Rongrong Zhuge's avatar
Yaling Jiang
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Rongrong Zhuge
Sep 15, 2025
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Hi it’s Yaling. I start writing this as I fly back to China for some family time — I’m excited to absorb as much color as possible on the ground. I missed how, as a public debate happens, everyone from national media to vloggers to uncles who chill on the street is ignited and want to share their two cents with the world.

The exact thing happened last We…

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