Endless business closures, through the eyes of a Chinese consumer 👀 | Following the Yuan

Many business models in China were built during the economic upgrade era, betting on a better tomorrow where people would continue to spend lavishly. That is the root of today's problem.

Editor’s note: Often, I find there isn’t enough color and perspectives from Chinese consumers in English — the distinctive details, thoughts and emotions that reflect the complexity of life in China. This is largely a structural issue stemmed from the Great Firewall.

Moreover, I realized that the stories and sentiments I encounter online and IRL don’t a…